Blog me...curiosity redefined

Check out my new experiment of video presentation on my blog site. https://biteable.com/watch/business-explainer-1-1433734

         Photo Courtesy - https://treeyopermacultureedu.wordpress.com/chapter-2-3-or-the-11-design-principles-from-the-intro-book/attitudinal-principles/         Nature has its own way of handling things...it certainly does not need human intervention, to the extent that we tamper the ecological system. Don't you agree? We humans think we want to use our so called expertise in Science, Bio technology, AI to tap into every corner of what God's gift is.         Yes I am referring to today's news - Mustard is set to become the first Genetically Modified food  and Indian government is on the verge of approving this. To me this is a disaster in the making, asking for trouble from the mother nature as you are tampering the ecological system. Let me substantiate this...these Genetically Modified (GM for short) foods are pests/insects resistance. I might keep the bad pests away but what about those bees which help...

    I love movies...Korean movies are something that I have been loving it more recently. My favorities being action oriented thrillers and a drama. I got to see all of them in one movie....it is called ' A Company Man '. It being a Korean movie was icing on the cake.     The best part of this movie is the contrast that is shown between job and love. Do you love you job if it has two sides to it? One side is to show the world that you are a simple metal trading company and on the other side is the deadly assassinations that are carried out. Look at the camouflage at the company level. Even better is the main character's dilemma that is shown who is initially torn between his murderous job and love for his singing.       The way the movie goes on is show beautifully with how the main character wants to save the 20 year old kid and his family. To what extent he goes on to try and save them. Interestingly the film is woven between the conflicts that ar...

I just got an   email   which just astonished me...we all know about Raymond Suiting’s. If you have not, it is one of the most popular fabric manufacture, suit makers and fashion designer in India since 1925. Well, the email was about Raymond suiting’s which has been popular in India since 1930s has brought tailoring services to your doorstep. I still remember the good old days of my father and grandfather when Raymond used to be the preferred Suiting’s and Shirting’s maker for any big occasions. Be it a marriage or house warming ceremony, Raymond was the first thought which used to strike in our minds. Even today I would still consider it among the top brands for stitched suits. No wonder it was ranked 23rd most trusted brand of India in 2014. What really shocks me was the step that big brands like Raymond are taking to move towards the Customer satisfaction? Yes they want to bring the service to the doorstep of the customer to save his time, energy and this bold step i...

     A story which I just read on linkedin post and I loved it.           A student is writing an exam and his friend sitting at his back seat is copying the answers exactly the same as it is. Only thing the friend does not know is he has a different question paper and he is writing answers to wrong questions. When results came in the friend got 0 out of 100 with an 'F' written in red by his teacher.         Life does not give same questions to everyone. Copying does not help anyone...it just lowers the creativity in you. It is better to live the life you want even if you fail.        Be yourself irrespective of the situation.   Some beautiful quotes on 'Be Yourself!' ~ Be yourself. Every one else is taken                  Oscar Wilde ~ To be yourself in the world that is constantly trying to make you someone else is the greatest accomplishment ...

    Knowledge is good, but wisdom is better - the saying goes. Wisdom helps you to apply the knowledge and bring it to action at the right time, at the right place.  You might have heard of DIKW pyramid (Data Information Knowledge Wisdom)...Data is the raw form be it a fact, signal or a symbol, Information its processed form, Knowledge is usually the processed information or that information that helps you to apply. Wisdom is the ultimatum of these and you are to apply the right knowledge at the right place and at the right time.       In relation to this application of knowledge, I find economics and analytics fascinating. We all know economics is about the science of understanding consumer and his satisfaction for the value he gets and the price he pays (am referring to microeconomics obviously) . Isn't it interesting for companies to apply more of economics? I wonder how many companies do hire economists for research?       Let me ...

     I have always been fascinated with advertising...especially the ones that are humorous, creative ones which touches my heart. Yeah in India, sentiments & emotions matter. Isn't that an easy way to conquer the Indian hearts easily and increase your market share? Imagine the perfect ad being cooked up with the exact dose of sensuality in it. How about a topping of humor and a pinch of creativity to make it a perfect recipe that you can savor? Isn't your dish a great one to serve now?     One common myth has been to loop in celebrities as the main actors in the ads. It does has its own advantage with the usual fan base enjoying to watch their celebs acting on the screen. But how much does it really add value? Does the content matter or the actors in the ad? I would go with content. I believe the last option and an easiest one for a marketer is to involve the celebs. Virat Kohli, Alia Bhatt, Ranveer Singh, Amitabh Bachan, MS Dhoni are few popular celebs a...